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New Adwords Rules – 2 Super Affiliates Speculate

Google announced they are making some significant changes to Adwords. It’s hard to say how these changes could affect affiliates, but below two super affiliates weigh in with their concerns and speculations.

Insights About Affiliate Activation, Retention, Recruiting

Affiliate activation and retention are issues most AMs struggle with, but there are not many good resources on the subject. He offers actionable tips and cites lots of good resources including 2 articles I wrote…

Affliate Activation Email Done Right – PetCare RX Affiliate Program

For instance instead of the tacky “since you are a lazy inactive affiliate, we’re pulling the rug out from under you” attitude too many AMs convey, it basically says, if you…

Comprehensive UK Affiliate Marketing Report Released

The report covers affiliate demographics and also has a section called Opinions and Trends that discusses whether Affiliate Marketing is getting harder over time, asks if Google is damaging affiliate marketing and if spyware is a major problem for industry.

Top 7 Reasons Your Affiliates Could be Inactive – Don’t Expire Them

Merchants discover 7 of the top reasons affiliates could be in-active and learn why you should not expire them.

Ultimate Affiliate Activation Email from zZounds Affiliate Manager

Before you push that nasty de-activation button, try a great strategy that will build relationships with affiliates and empower them for success

Booting Inactive Affiliates? Affiliate Activation Campaigns Gone Bad

The Affiliate Marketing Sweetie is a strong affiliate and also recently did an affiliate manager training call. She has a great 2 part blog regarding her experience on the affiliate side of a DE-motivating DE-activation campaign. Affiliate managers would do well to walk in an affiliate’s shoes…

New Google AdWords Program A Mess! Chchchchanges coming

The new Adwords changes have some people going a little over the top! Check out the heated debate, then below some great tips for not losing your shirt with the new Adwords model.