SEO - SEM - PPC Archives

PPC Advertising, SEO commentary, SEM and Google News

Google Traffic Drops, Affiliate Links and Duplicate Content

When an affiliate has reduced search traffic or loses ranking, two of the 1st things they think of are that either duplicate content penalties or affiliate links are responsible. Official Google blog.

3 Simple Affiliate PPC Keyword Conversion Tracking Options

If you are doing PPC without keyword level conversion tracking these days, when there are so many good options, you are missing a big opportunity to optimize your profits.

How Google’s Trademark Change Impacts Affiliates and Merchants

Google trademarks in Adwords. SearchEngineLand has a good write up about how this change could impact affiliates, merchants and other advertisers.

Before you Thumbs Down the Content Network Read This

Do you avoid the Google content network in your PPC advertising? One big take away I got from the article is, you need to use different keywords and a whole different keyword strategy really.

Landing Page Quality, Free Privacy Policy and More Good Stuff

Protecting Your Affiliate Campaigns, Free Privacy Policy Template for Download, Tools to Improve Your Landing Page Load Time and Quality Score, Favorite Top 7 Free Keyword Research Tools

PPC Spy Tools - Competitive Intelligence or Cheating?

Who wins when you use PPC spy tools to steal competitors keywords and strategies? Google wins. As several affiliates spy on successful campaigns and jump on the same winning keywords, all it will do is jack up the PPC cost.

Landing Page Design and Optimization Tutorial and Video

Many fail to grasp how big of a factor landing pages play in determining how profitable a campaign will be. One of the biggest mistakes I find when they are talking to me about their unprofitable campaign is

Want a 50 Times Higher Chance of a Top Google Ranking?

We all know video is hot, but how can you use videos to get a 50 times better shot at a 1st page ranking? Here are specific tips to help you get high on Google. Plus SEO highlights of the week.

The Search Marketing Scoop for Affiliate Marketers

I decided to occasionally post SEO news that could be of interest to 5 Star readers. I know many of you don’t scour all the search news sites like I do every day, so thought it may be helpful. Enjoy

2 New FREE SEO Tools for the New Year

Normally people don’t give out New Years presents but the guys over at Bruce Clay have a couple to new SEO tools to give you that are pretty cool.

The Search Scoop for Affiliate Marketers

Search Trends To Watch In 2009. PR Update. I know many of you don’t scour all the SEO news sites like I do. Let me know if you’d like me to do a weekly recap of the most interesting stories and tips I find.

13 Tips to Help Increase Adwords CTR

Stuart from Earners Blog has some great guidelines for increasing your Google Adwords click-through rate.
13 Smokin Tips to Increase Adwords CTR
I’m slightly obsessed when it comes to CTR with my campaigns, I’ll always try to push things as hard as I can to get the best bang for my buck. These strategies can be [...]

9 Quality Score Myths - Including Google Hates Affiliates

There are some landing page quality score myths that often come up. One that I often hear is - Google hates affiliates and affiliate landing pages can pull down your quality score.

Free Passes for PPC Classroom LIVE 2008 - Disneyland California

PPC Classroom is sold out however they have a huge LIVE event coming up in in Orange County California - next to Disneyland. I have 10 free passes to give 5 Star Readers so they can learn from Anik, Amit and a few other super affiliates.

Breaking the Life Cycle of an Affiliate PPC Campaign

Despite your best intentions, profitable niches and offers eventually die out. There is usually a common life cycle pattern to look for a niche in affiliate marketing. HOWEVER I see one way to break the cycle that he doesn’t mention

How to Make 41K a Month Setting up a LOCAL Affiliate Program

I seldom see new ideas I get excited about! Shoemoney was clearing $41,000 a month from a single car dealer. Other businesses were paying 7 times more per lead and up. This info is so hot I’d normally be reluctant to share for fear of saturation.

PPC Classroom Closing Down Tuesday Noon

PPC Classroom launched a week ago and Amit just announced they are shutting it down tomorrow at noon, to accommodate and support thousands that have already joined over the past week. I’m going over to get in now.

For your KeyWord Tool Arsenal - Can’t Miss Shortcuts

Do you have keywords on the brain? You run across a keyword - get excited - wonder if a niche exists - plan to research but before you can fire up your fav keyword tool 16 other things hit you and you forget all about it. Sound familiar? Happens to me at least 10 times a day.

PPC Classroom Launch - Servers are Back Up

Lots of you were frustrated because the servers kept crashing. Looks like they are up and stable now, so if you could not get in yesterday try again today. So I’m diving in before they close it down. Who wants to join me?

PPC Classroom Launches Today - Server Buckles

The long awaited new PPC Classroom training program launched today brought to you by the Anik Singal and the team at Affiliate Classroom.
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However it looks like the servers may have crashed under the load. I’ve gotten a variety of errors for the past hour, since the program launched. I published this when it looked like [...]