amazon context links Amazon is launching a brand new beta contextual word links program and has invited a select few top Amazon Associates to participate. I’m not talking about the Omakase program, this is new and different. It sounds to me like it will be sort of a hybrid between the way Kontera contextual links and Chitika product type ads work. I’m guessing it will be underlined words with a hover product/description type ad. Chris over at the Website Publisher Blog scoops the story and shares the Beta invite he just got from Amazon.

Dear Amazon Associate:

“Are you looking for additional revenue streams to monetize your content? Are you interested in providing relevant information to your site visitors at the very instant they are looking for it? If so, you should participate in the exclusive Context Links beta program!

The Context Links tool automatically identifies and links contextually relevant phrases within your content to Amazon products. When a user hovers over a Context Link they will see a preview window that displays a summary of the product. We believe this product will unlock new ad inventory for you by identifying linking opportunities that you previously had not identified, while also allowing you to control the number of links on each page. In addition, Context Links can save you the time needed to manually create text links within your content…”

Read the rest of the Amazon email and find out what Chris thinks about the concept.
Amazon Beta Content Links Program - Website Publisher Blog