Affiliates and managers are concerned about gambling affiliates invading the retail affiliate space and creating stiff competition for traditional affiliates, due to the legislation outlawing U.S. online gambling. I don’t see gaming affiliates who are used to making $50K a month building affiliate malls or selling shoes. I do think many of them will move to high paying financial lead gen and CPA offers. I know those are highly competitive markets but gambling affiliates are aggressive and not afraid of competition.

One thing affiliate managers may have to deal with, if there is an onslaught of gambling affiliates, is more careful affiliate screening. Lots of black hatter SEOs play in the gambling space using tricks that may create extra detective work and policing for retail program managers. Shawn Collins of Affiliate Summit and Marc Lesnick, operator of the Casino Affiliate Convention weigh in with their thoughts in today’s Clickz article.

Get Ready for the Big Gambling Affiliate Takeover “Affiliate marketing drives the online gambling space. Now that the industry is dealing with recent legislation outlawing U.S. Web gambling transactions, some gambling affiliates are searching for new markets to sink their teeth into. As a result, some say mainstream affiliate marketers are in for a rude awakening.”