Alice Seba AKA The Affiliate Marketing Sweetie is a strong affiliate who also recently did an affiliate manager training call. She has a great 2 part blog regarding her experience on the affiliate side of a DE-motivating DE-activation campaign. Affiliate managers would do well to “walk in an affiliate’s shoes” by reading this, before they start their next DE-activation campaign.


Affiliate Account Suspension – Bad Joo Joo “If the suspension is meant to coax affiliates into action, it seems like such a negative approach. I was a naughty affiliate for not having my banner on your website, so I got suspended. :-( Perhaps an email trying to give the non-performing affiliates a hand to get going would have been better to build that relationship and loyalty from your affiliates.

But outside of all that, I can tell you that as a busy affliate I may sign up for an affiliate program today, but I may not immediately start promoting a product. This could be due to a number of reasons…” (Click above the read the rest.)

Part 2: Ahhh – It Makes the Affiliate Manager Feel Good & Productive. “I got a response from the affiliate program that decided to suspend my account for inactivity. Before I get into that, I wanted it to be known that the only email I ever got prior to the suspension was my confirmation that I was signed up as an affiliate. They had no autoresponder to help get started with the affiliate program and never sent any updates or anything. In short, they did virtually nothing to help me get motivated and get started.”