I wanted to share this article Danay Escanaverino, the Marketing Manager for Filinet.com wrote recently. Just realized I added it to the forum, but didn’t add it here for our blog readers. Adotas » Affiliate Marketing: A Marriage Between Technology and Creativity

“The birth of technology has given rise to so much information, and, in its natural life cycle, its marriage to creativity has created opportunities in marketing that couldn’t be conceived 10 years ago.

A good example of this marriage of technology and creativity is Affiliate Marketing. It is not rocket science, but in affiliate marketing, there is an entire technology process that supports it, and it is imperative that affiliates and advertisers are aware of how it works and understands the intricacies.” …