Don’t auto manufacturers know that Affiliate Marketing is typically the best ROI marketing online? None of the major automakers have an affiliate program and they are seriously missing the boat! Look at the ad dollars they are spending and think off all the revenue they are missing by not having a virtual sales force of affiliates out there, helping dealers generate leads and sell more cars. Hey PartnerCentric or AMWSO. Go chase this lead and get a program going for FordDirect, below. ;-)

Automakers to Account for 15 percent of U.S. Online Advertising Spend in 2007 eMarketer estimates that they will spend $2.7 billion in total online advertising in 2007, nearly twice the $1.4 billion they spent in 2005 - or 15 percent of all U.S. internet advertising spending in 2007.

FordDirect Internet Leads Drive Sales | MarketingVOX “More than 250,000 vehicles were sold through FordDirect internet referrals in 2005, up 15 percent from 2004, according to the joint venture between Ford Motor Co. and some 4,500 participating Ford, Lincoln and Mercury, Volvo, Jaguar and Land Rover dealers, reports InternetRetailer. “

Guess what FORD? Those numbers could be doubled with a good affiliate program. Affiliates would LOVE a good auto sales affiliate program and there aren’t really any out there to speak of. Call me for a free consultation. ;-)