I often hear affiliates talking about finding a niche product to promote. Well undiscovered non-competitive niches that have high consumer interest, searches and buyers are VERY hard to find! So lets talk today about tightening your focus and creating a “niche” out of big markets that are already very competitive. How can you set yourself apart and generate increased revenue with affiliate programs for mortgages, insurance, ink jet cartridges, dating and other highly saturated markets? It’s all in the NICHE!

Some of these articles have nothing to do with online marketing directly, but if you apply the principles to your Internet business you will find that the lessons they teach are priceless.

A student in one of my seminars very bravely asked this question: “I’m spending a lot of time marketing, and I’m spending money on advertising, but I’m just not getting any results. What am I doing wrong?” My first question took her by surprise: “Who is your perfect customer?” Her reply: “Everybody needs my product.” My response: “Well, there’s your problem.” That took her even more by surprise!

Read the rest at About.com Find and Know Your Niche

“When asked who their target market was, the answer was almost unanimously “EVERYONE!” Wrong, wrong, wrong. No wonder the results are dismal. Your target market must be defined… and the tighter the focus… the better the results.”

This article has nothing to do with online marketing but the “niche” lesson it teaches is invaluable! Is this the easiest way to improve your results? Duct Tape Marketing

More articles and resources on niche marketing. Niche Marketing: Targeting the Best Prospects, Defining Your Niche Market, Niche Marketing vs. Mass Marketing

Now… go find your niche and prosper!