Affiliate Marketers – Increase Conversion Rates and ROI
It’s much easier to double your conversion rate, than it is to double your traffic. There are several key components that go into conversion rate optimization.
The king of landing page conversions is Tim Ash. Following are 2 of his recent articles that can help you tweak your site, copy and landing pages for better conversions and improve the ROI on your marketing investment.
Increase Conversions by Shooting Your Designer – By Tim Ash
Maximizing profits requires putting aside your own corporate and personal needs and considering everything from the perspective of your visitors. Only they matter, and without them you would not have a business.
The key to effective landing page design is clarity.
The visitor should be focused on taking a simple path that leads to the desired conversion action. This simple path should arise out of the Zen-like stillness of your landing page.
*Advertising Disclosure Policy*The Four Pillars of Building Instant Trust Online – ClickZ As an online marketer, your job is very difficult compared to your brick-and-mortar marketing counterpart. You must not only overcome anxieties, but do so in the most challenging of circumstances.
Online trust must be developed without any face-to-face contact, and it must be created instantly in the few precious seconds it takes a Web site visitor to evaluate your value proposition.
So how can you build instant trust online?
The following pillars of trust can be employed with great effectiveness.
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#1 Make My Own Website wrote on April 23, 2010 :
Linda-
I like to visit this blog daily, because the issues that you dive into are very relevant to me.
Maximizing the conversion rate of your landing page is working smarter, not harder. Like you said, it is much easier to double your conversion rate, than it is to double your traffic. Unless, of course, your conversion rate is 50% or higher already. Then it would be pretty tough to double it.
Right now, I am in the process of building a new landing page myself. Subcontiously, I am implementing most of these strategies already. However, it was nice to read this, just to make sure I am contiously implementing all of these strategies.
Thank You-
Matthew Zinda
#2 Andrew@BloggingGuide wrote on April 26, 2010 :
This is really a very great line: Only they matter, and without them you would not have a business. I totally agree with this. Customers are the first, customers are the priority, everything you do and say is for them because they are the lifeblood of the business.