You like rollercoaster rides? Then you might like or may already be doing PPC affiliate marketing. I don’t think I have the the nerve for that kind of roller coaster ride, but I greatly admire affiliates that do and some of the PPC affiliates I know make an incredible living at it!

Today I’d like to share some good posts that deal with two important issues. How to scale a campaign and how to know when to give up and stop a campaign.

The Keys To Scaling A Campaign “There’s just one problem: most people limit themselves to milking that one traffic source for all it’s worth and then that’s it, end of story. There’s a lot of money on the table, why are you limiting yourself to just that one piece of the pie?”

Keyword Research : Go Deep or Going Wide First? “There’s one very common mistake that stops a lot of affiliates dead in their tracks. I’ve helped and coached a lot of affiliates and I’ve seen this mistake come up again and again, and chances are you’re probably doing it too.

When to call it quits on a campaign “Let the numbers do all of the talking and based on your financial situation, decide what the best approach is. Don’t let your ego get the best of you and don’t take the “test, test and test some more ‘till something sticks” concept too far. Seriously, don’t!”

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