What traits do you look for in an affiliate manager?

Who are some great affiliate managers you work with?

What should you do when you have a bad affiliate manager?

Should you just drop their program and look for another?

Should you talk to management and tell them the AM is hurting their program?

I just recently came across a good post from an affiliate who talks about what he looks for in an affiliate manager. He blogs about one of our 5 Star forum members, a great affiliate manager that many of you probably know and have worked with, named Matt McWilliams. Matt are your ears burning??? I posted this on the forum last week but thought I’d post it here as well.

Affiliate Managers who Get It

Over the years I have worked with dozens, maybe even hundreds of affiliate managers and they range from awesome to terrible. Some of them get it and some of them are totally missing the mark with their efforts.

So what makes a good affiliate manager? Here are a few things I think an affiliate manager should do if they want to make their affiliate program successful and help their affiliates succeed:

On a related but more lighthearted note, AdHustler has a funny but true list of 10 things affiliate managers should & should’nt do if they want to stay on their affiliate’s good side. The 10 Commandments of Being an Affiliate Manager

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