3 Simple Affiliate PPC Keyword Conversion Tracking Options
If you are doing PPC without keyword level conversion tracking these days, when there are so many good options, you are missing a big opportunity to optimize your profits.
Chad over at CDF Networks goes into 3 good options for keyword conversion tracking complete with screen shots.
Simple keyword conversion tracking
“Tracking is essential to the success of any per click affiliate campaign. In order to know what keywords are converting, you have to track down to the keyword level. This used to be a fairly complex thing to set up, but now its very simple. There are several options, both free and paid.”
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#1 3 Simple Affiliate PPC Keyword Conversion Tracking Options - 5 … wrote on Thursday, May 28th, 2009:
[...] Original post by Linda Buquet [...]
#2 Mark wrote on Thursday, May 28th, 2009:
Conversions are the Key to succcess. In my many years of PPC management and SEO, volumes are nice, cpc is important, position needs to be controlled, ctr may be good or bad, but at the end of the day conversions are king. You have to start with them straight away, determin a cost per sale or lead and then make everything else work backwards from what is acceptable or unacceptable. In fact, conversions are just the start of the real hard work. Then, dont get me started on funnells, that is another story..
#3 Nitin Mistry wrote on Thursday, May 28th, 2009:
without conversion tracking you might as well burn your money. It’s that serious. I know I was a total ‘wet behind the ear’ newbie a couple of years back and got burned. Fortuantely I survived and learn from my mistakes.
If you’re doing CPA (like me) then simply ask your account manager to place your tracking code on the sales page. With some networks like NeverBlue Ads you can do this yourself via your account.
Hope this helps…