The AffiliatePrograms.com Newsletter just came out, which is written by my friend Shanon Lewis. There is a good article by Rosalind – titled: “Affiliates: 10 Ways to Improve Your Credibility and Conversions”. Many of you are familiar with Rosalind Gardner, author of the best-selling “Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People’s Stuff Online”.

Lack of consumer trust is still the biggest obstacle to online sales, and judging by the amount of spam and scams flying about in cyberspace, surfers are right to remain wary… Online merchants and their super affiliates anticipate their visitors’ concerns and address questions before they arise. In return, these customer-oriented salespeople are rewarded with sales and conversion rates much higher than their counterparts whose focus is elsewhere.

Read the rest here: Affiliates: 10 Ways to Improve Your Credibility and Conversions.