Buy, Borrow, Beg and Barter for Links
“How do you ask for a link? Asking for a link is about asking if you can do business with somebody. Links are much like currency on the web: If you don’t have a value proposition then don’t bother asking for a link. If you do have a value proposition but still don’t know how to ask for a link… you may wish to consider very early retirement.” - Mike Grehan - search engine marketing expert
That pretty much serves as the thesis for this article. You can’t expect someone to give you something if you don’t offer anything in return. When you send out a link request, you need to be tuned into the world’s favorite radio station (WIIFM). Answer the first question the webmaster will ask, “What’s in it for me?”
Read the rest over at Promote News. Buy Borrow Beg and Barter for Links.
Then come talk about link building at the forum. 
