Comments on: Click Happiest Consumers? What do They Click? Not Video http://affiliate-blogs.5staraffiliateprograms.com/1703/click-happiest-consumers.html Leading Affiliate Marketing Blog - Industry News, Tips and More Sat, 21 Nov 2009 17:13:08 -0500 http://wordpress.org/?v=abc hourly 1 By: tke71709 http://affiliate-blogs.5staraffiliateprograms.com/1703/click-happiest-consumers.html/comment-page-1#comment-29146 tke71709 Fri, 10 Oct 2008 18:27:41 +0000 http://affiliate-blogs.5staraffiliateprograms.com/1703/click-happiest-consumers.html#comment-29146 From the report itself... --- On average, 40% of consumers likely to click on any ad make less than $50K a year – and only 15% make over $150K. The income gap is most pronounced with video ads, with 49% of consumers likely to click on video ads making less than $50K a year – and only 13% making over $150K. --- Seeing as those making over $150k per year only comprise 5% of the population, it would appear that they are dispoportionately likely to click on ads then poorer people. That looks like good news to affiliate marketers and marketers in general not bad news as they make it out to be in the statement. From the report itself…

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On average, 40% of consumers likely to click on any ad make less than $50K a year – and only 15% make over $150K. The income gap is most pronounced with video ads, with 49% of consumers likely to click on video ads making less than $50K a year – and only 13% making over $150K.
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Seeing as those making over $150k per year only comprise 5% of the population, it would appear that they are dispoportionately likely to click on ads then poorer people.

That looks like good news to affiliate marketers and marketers in general not bad news as they make it out to be in the statement.

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