If you are doing traditional affiliate marketing through natural search, you no doubt have been working on your Holiday campaigns for awhile. However if you are doing PPC for the Holidays, according to Google’s Holiday planning calendar, TODAY is the day to begin creation of your Holiday PPC campaigns.

Below is the 1st of a series of 3 webinars aimed at helping you make the most of Google AdWords advertising for the upcoming Holiday season that covers:
- How and why to start planning now
- Trends from the 2007 holiday season
- Forecasts for this year’s holidays
- How to get the most impact from the Unwrapped series

VIDEO: Unwrapped Retail Holiday Guide: Google Adwords Webinar 1

Here is the 2nd Webinar: Expanding Reach: Find Your Target Audience

Here are more Holiday planning resources including the Google AdWords Retail Industry Newsletter from 07 which has some good Holiday tips.