One of the ideas I’ve been toying with for a long time, is building a comprehensive full site around a certain topic that is broad enough to cover lots of different offers, yet focused enough to satisfy quality issues with Google and targeted enough to give the consumer a good relevent url to help with CTR.

Example – sample url:
bestrates.com. Build out a site with subdomains like mortgage.bestrates.com. That section would be full of articles about how to find the best rates on mortgage loans. Then landing page is at: mortgage.bestrates.com/freequote.html Same thing with sections on free insurance quotes and can loans, etc.

Obviously that’s not the market I would target, just running by the basic concept. To me it seems if free financial quotes for example was a market you wanted to focus on then this would do a couple things.

It would be worth putting the energy into to build out all the content because it would also be designed to pull natural search traffic. Varied enough to accommodate a variety of offers, segmented enough to be somewhat targeted for quality score and consumer click-through.

Anyway, that’s similar to what I think I’ll do when I finally find time to go out and do affiliate marketing myself. Have some great domains that will work. Different market, more complex plan but that’s the gist of it.

Yes? No? Maybe???

If I said mini sites & landing pages kinda sorta don’t work as well any more, maybe no one would have much of an opinion. Hoped if I said they are DEAD, I’d get some people to comment and counter. (Plus that wording was in the title of the blog I’m quoting.)

Your comments are exactly the type of info that I hoped this post would stimulate!

Thanks!

I use a different adw account for testing so that my main account isn’t affected by the constant slaps:).
If you didn’t get enough clicks and got slapped try removing the slapped keywords and adding them again after some time(couple of hours)-usually works.