DMA Virtual Seminars is offering a webinar on March 25th featuring Jeff Molander, that could be of interest to merchants and affiliate managers.

Integrating Search and Affiliate Strategies to Maximize ROI
“Are you competing head-on with your CPA Web affiliates in the search space? Are you struggling to maximize incremental revenue without cannibalizing your own search campaigns or threatening affiliate-generated sales? If so, a new DMA Webinar I’ve created is for you. Savvy marketers and affiliates are biting the bullet – radically restructuring relationships to achieve mutually beneficial acquisition and branding results. I’ll show you how to uncover hidden in-efficiencies and delicately realign affiliate distribution rules. Come learn how to scale up CPA affiliate marketing without compromising paid search!”

More info and register here.