What the heck is a catablog? According to Brian Clark over at CopyBlogger, “A catablog is basically a blog that is designed to mix content and commerce in a very deliberate fashion. It’s looking to attract people who are interested in buying things, but who are also interested in immersing themselves in the lifestyle surrounding the products.”

Brian offers some really good tips about ways to combine blogging with Ecommerce (including affiliate links) tastefully. He highlights some different copywriting and communication styles that work well for Catablogging.

He also makes a great point about a problem I see some bloggers struggle with.

“The most self-limiting thing I see about bloggers trying to make money is a self-defeating approach… many bloggers seem pensive or apologetic about making money. That doesn’t work. People buy from people who are confident, likable and unquestionably enthusiastic about what they’re selling.”

Read the rest: Catablogging: Blog-Based Ecommerce and Affiliate Marketing