How Much do Affiliate Managers and OPMs Earn?
Every year Shawn Collins compiles survey data from affiliate managers and rolls it into the highly acclaimed AffStat Report. Shawn just announced the release of the 08 report, filled with data from almost 200 affiliate managers.
Since I offer free consultations for merchants 2 of the questions I’m often asked are how much OPMs (Outsourced Program Managers) charge or how big a salary is required to attract a good in-house affiliate manager? The Affstat report is the only place to find accurate data. Here’s a graph that shows the breakdown for OPM monthly earnings for one affiliate program.
Image Copyright Shawn Collins - Reproduced with Permission
Note: The above is for 1 program, many OPMs manage multiple programs.
According the the report the highest percentage salary range for in-house managers was $50,000 - $60,000. However 14% reported incomes over $120,000 and 19% said they earned under $40,000. To find out the rest of the salary breakdowns, you need to just get the report. It’s worth it!
The survey also covers a wide variety of useful stats for affiliate managers including number of affiliates, % active, most popular affiliate recruiting methods, commission structures, affiliate networks by % and much more. Plus it offers a guide to affiliate recruiting and resources for affiliate managers with dozens of hotlinks to affiliate marketing message boards, blogs, and newsletters.
The AffStat Report is available for immediate delivery as a PDF.
#1 Stephan Miller wrote on Tuesday, February 19th, 2008:
I’ve always wondered about jobs like this. I was looking at a list of good jobs in Fortune the other day and discovered that the financial companies that made it to the list paid the least average pay whether hourly or salary. Not official stats, just my observation. It seems akin to affiliate managers making less than some of their top affiliates. 50-60k to manage in house. It’s better than what I made at my day job, but I think my affiliate sales this year will top that.
#2 Linda Buquet wrote on Tuesday, February 19th, 2008:
Hi Stephan,
Yes I think many could make more as affiliates than managers. Shawn himself recently announced he was retiring as an AM to be a full-time affiliate (plus running Affiliate Summit).
But you know those that can - do! Those that can’t teach or support or manage or become consultants.
Good luck on your earnings. Hope they continue to grow!