Hey Affiliates - Google Changed the RuleBook in 2007
Unless you are an affiliate that only does pure play PPC, you probably are concerned with getting good search rankings especially with Google. Well affiliates are busy and many have not kept up with all the SEO changes as they should. Plus there is still a ton of good old misinformation floating around out there. I often see well meaning folks in the forums say “buy some links,” “order a blog review,” “start doing a bunch of link exchanges” as well as offering other advice that may not be a smart move in 2008.
CopyBrigher has a great post that highlights about 7 of the Google changes.
7 SEO Techniques That Google Smashed in 2007
“The SEO playbook changes fast. Really fast. Techniques come and go on a monthly basis, and methods considered to be “the way and the light” can become obsolete – literally overnight. What helped a site rank yesterday can suddenly cause it to get penalized. Here are 7 ways that Google changed the SEO world in 2007…”
#1 Dan Ross wrote on Thursday, January 3rd, 2008:
Google continues to change their algorithm on a near monthly basis now. It is about impossible to stay on top of all these new changes.
#2 Linda Buquet wrote on Thursday, January 3rd, 2008:
Hi Dan, thanks for commenting.
Yep Google algos alway change, that was just a good summary I thought about some of the more radical changes in rules and philosphy, not just algo changes, that Google has made this year.